Let's talk
Brand games

Games people play with your brand.

People skip ads. They don't skip a good game. We design branded games that people choose to spend time with, on screens, on packs and in real life.

Plan a brand gameSpin for an idea

Vee building a game on a laptop

Why games work.

A game turns a moment of attention into minutes of play.

01

People choose to play

Nobody has to be interrupted. Players opt in, stay longer and come back.

02

Your brand is the game

Your product, colours and story become the rules, the levels and the rewards.

03

You learn what they like

Every play shows choices, scores and favourites, with consent, so you know your audience better.

Six ways to play.

Pick one, or let us build a full game campaign.

Playable mini-games

Quick, beautiful games for web, social and chat that players finish in under a minute and share.

  • Campaign games
  • Quizzes
  • Leaderboards

Packaging and in-store games

Scan the pack or the shelf tag and play. Turns every box, bottle and table into a reason to engage.

  • QR and NFC games
  • Scan-to-win
  • Product stories

Loyalty games

Spin, scratch and quiz rewards that bring customers back and make points feel fun.

  • Spin the wheel
  • Scratch cards
  • Birthday puzzles

Custom card and board games

Real, printed games made in your brand's world, designed by the team behind our own card games.

  • Gifting decks
  • Launch kits
  • Corporate editions

Event and activation games

Big-screen and hands-on games for pop-ups, launches, college tours and brand events.

  • Pop-up games
  • Stage challenges
  • Team games

Brand worlds

Your brand as a place to explore inside popular gaming platforms, built with our partner studios.

  • Virtual worlds
  • Branded items
  • Live events
Try it

Spin for your brand game.

Not sure where to start? Spin the wheel and get a game idea for your brand. It's the same kind of spin we put on packs, menus and campaign pages.

Tap spin for an idea.

Mini-gamePack gameScratch cardQuizCard gameEvent game

How we make a brand game.

From idea to launch, usually in 3 to 8 weeks.

  1. 1

    Idea

    One goal, one audience and a game idea that fits your brand.

  2. 2

    Prototype

    A playable first version you can try in days.

  3. 3

    Playtest

    Real people play it. We fix what's boring or confusing.

  4. 4

    Launch

    Live on your pack, page, store or event.

  5. 5

    Learn

    Plays, scores and rewards reported back to you.

Made by game makers

We don't just design games for brands. We make our own.

Our card games Steal My Card, Switchback and India in Your Hand were designed, playtested and printed in-house. Every brand game we make gets the same care.

See our Originals →

Got an idea? Let's make it unforgettable.

Tell us what you're planning. We'll come back with one clear plan and a tailored quote.

Let's talk
Vee sitting with a coffee